{"id":3563,"date":"2016-03-29T17:33:42","date_gmt":"2016-03-29T07:33:42","guid":{"rendered":"https:\/\/thirstyaff.wpengine.com\/?p=3563"},"modified":"2017-12-21T15:28:40","modified_gmt":"2017-12-21T05:28:40","slug":"piggyback-paycheck-affiliate-marketing-rise-mobile-empire","status":"publish","type":"post","link":"https:\/\/thirstyaffiliates.com\/fr\/blog\/piggyback-paycheck-affiliate-marketing-rise-mobile-empire","title":{"rendered":"Le salaire du cochon : Le marketing d'affiliation et la mont\u00e9e de l'empire mobile"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contenu<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69fa229e2c10e\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #38ad9c;color:#38ad9c\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #38ad9c;color:#38ad9c\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69fa229e2c10e\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/thirstyaffiliates.com\/fr\/blog\/piggyback-paycheck-affiliate-marketing-rise-mobile-empire\/#Quality_Over_Quantity\" >La qualit\u00e9 avant la quantit\u00e9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/thirstyaffiliates.com\/fr\/blog\/piggyback-paycheck-affiliate-marketing-rise-mobile-empire\/#Enable_Geolocation\" >Activer la g\u00e9olocalisation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/thirstyaffiliates.com\/fr\/blog\/piggyback-paycheck-affiliate-marketing-rise-mobile-empire\/#Trust_in_M-Commerce\" >La confiance dans le commerce \u00e9lectronique<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/thirstyaffiliates.com\/fr\/blog\/piggyback-paycheck-affiliate-marketing-rise-mobile-empire\/#Broaden_Your_Horizons\" >\u00c9largissez vos horizons<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/thirstyaffiliates.com\/fr\/blog\/piggyback-paycheck-affiliate-marketing-rise-mobile-empire\/#Dont_Forget_Social_Media\" >Don&#8217;t Forget Social Media<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/thirstyaffiliates.com\/fr\/blog\/piggyback-paycheck-affiliate-marketing-rise-mobile-empire\/#Whats_Next\" >Quelle est la prochaine \u00e9tape ?<\/a><\/li><\/ul><\/nav><\/div>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignright wp-image-3566\" src=\"https:\/\/thirstyaffiliates.com\/wp-content\/uploads\/2016\/03\/plugin-to-affiliate-marketing-250x300.jpg\" alt=\"Branchez votre marketing d&#039;affiliation sur le commerce mobile pour gagner de l&#039;argent\" width=\"208\" height=\"250\" srcset=\"https:\/\/thirstyaffiliates.com\/wp-content\/uploads\/2016\/03\/plugin-to-affiliate-marketing-250x300.jpg 250w, https:\/\/thirstyaffiliates.com\/wp-content\/uploads\/2016\/03\/plugin-to-affiliate-marketing.jpg 750w\" sizes=\"(max-width: 208px) 100vw, 208px\" \/>Certains cr\u00e9ent. D'autres promeuvent. Quelque part au milieu - ou s'agit-il plut\u00f4t d'un diagramme de Venn ? - se trouvent les affili\u00e9s. Le marketing d'affiliation est une sorte de triangle commercial dans lequel les annonceurs, les \u00e9diteurs et les consommateurs jouent tous le m\u00eame r\u00f4le.<\/p>\n<p>It&#8217;s a symbiotic relationship, but somewhere along the line the rules of the game changed, and that change seems to run parallel with the rise of mobile marketing.<\/p>\n<p>Des applications aux SMS en passant par de nombreuses plateformes, le marketing mobile a modifi\u00e9 la mani\u00e8re dont les affili\u00e9s utilisent les produits de l'annonceur et les pr\u00e9sentent aux consommateurs. Pour convertir, il faut s'adapter.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Quality_Over_Quantity\"><\/span>La qualit\u00e9 avant la quantit\u00e9<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>La surcharge de votre site avec des fonctions qui \u00e9puisent la m\u00e9moire est l'un des plus grands d\u00e9fis \u00e0 relever. <a href=\"http:\/\/www.esecforte.com\/watch-out-for-these-5-mobile-marketing-mistakes\/\" target=\"_blank\" rel=\"noopener\">les plus grandes erreurs de marketing mobile<\/a> you can make. When you&#8217;re framing out a website for desktop viewing you have a pretty generous slab of real estate to work with. Not so on your typical smartphone or tablet. Sure, there are some larger screens in play, but for the most part, consumers aren&#8217;t packing a 15-inch monitor in their coat pocket, so you have to be strategic and remove unnecessary bulk from your site&#8217;s layout.<\/p>\n<p>\u25cf Abandonnez les flashs lourds, les diaporamas qui n\u00e9cessitent des rechargements r\u00e9p\u00e9t\u00e9s pour lire tout le contenu, et tout ce qui peut faire tra\u00eener une page.<\/p>\n<p>\u25cf Veiller \u00e0 ce que les publicit\u00e9s pop-up tiennent dans un \u00e9cran de smartphone, avec un bouton \"non merci\" clairement visible.<\/p>\n<p>\u25cf\u00a0\u00a0\u00a0\u00a0\u00a0 No tiny link targets, please \u2013 not everyone&#8217;s fingers are accurate down to just a character or two<\/p>\n<p>La majorit\u00e9 des consommateurs interrog\u00e9s attendront <a href=\"https:\/\/blog.kissmetrics.com\/loading-time\/\" target=\"_blank\" rel=\"noopener\">moins de 10 secondes<\/a> for a page to load before they&#8217;ll navigate away; lose them and you&#8217;ve lost your potential affiliate fee, too.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Enable_Geolocation\"><\/span>Activer la g\u00e9olocalisation<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>As much as we&#8217;ve migrated online, there is still plenty of real world business to be done and cashing in on that market requires geolocation and GPS-enabled device. Some <a href=\"https:\/\/thirstyaffiliates.com\/fr\/product\/thirstyaffiliates-geolocations-addon\/\" target=\"_blank\" rel=\"noopener\">les plug-ins ou add-ons de g\u00e9olocalisation<\/a> work by recording users&#8217; IP addresses when they sign up for a newsletter, course, website account or other service.<\/p>\n<p>Par la suite, cette localisation peut \u00eatre utilis\u00e9e pour personnaliser les offres afin de proposer aux consommateurs des publicit\u00e9s affili\u00e9es de plus en plus pertinentes et, dans le cas de la g\u00e9olocalisation mobile (utilis\u00e9e avec les t\u00e9l\u00e9phones \u00e9quip\u00e9s de SMS et en conjonction avec les abonnements textuels), ces offres personnalis\u00e9es peuvent changer presque en temps r\u00e9el au fur et \u00e0 mesure que l'utilisateur cibl\u00e9 se d\u00e9place dans la ville ou m\u00eame dans le monde entier.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Trust_in_M-Commerce\"><\/span>La confiance dans le commerce \u00e9lectronique<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Lorsque l'internet a fait son apparition, les d\u00e9tracteurs ont affirm\u00e9 que les consommateurs traditionnels ne passeraient jamais aux achats en ligne ; avec l'essor des appareils mobiles, les m\u00eames pr\u00e9visions pessimistes ont vu le jour, mais les acheteurs sont en fait nombreux \u00e0 faire des achats via leurs smartphones et leurs tablettes.<\/p>\n<p>Le commerce mobile repr\u00e9sente d\u00e9j\u00e0 <a href=\"https:\/\/www.internetretailer.com\/2015\/08\/18\/mobile-commerce-now-30-all-us-e-commerce\" target=\"_blank\" rel=\"noopener\">30 % de l'ensemble du commerce \u00e9lectronique<\/a> aux \u00c9tats-Unis, et cette part du g\u00e2teau augmente chaque ann\u00e9e. Les consommateurs sont convaincus qu'ils peuvent effectuer l'ensemble du cycle de recherche, d'achat et de vente \u00e0 partir de leur smartphone tout en pr\u00e9servant la s\u00e9curit\u00e9 de leurs donn\u00e9es personnelles.<\/p>\n<p>For affiliate marketers, consumers&#8217; increasing trust in m-commerce means they&#8217;re less likely to walk away from the affiliate site and reapproach a purchase using a desktop computer \u2013 the transaction is saved, and along with it the affiliate&#8217;s commission.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Broaden_Your_Horizons\"><\/span>\u00c9largissez vos horizons<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>With new technology comes new opportunities, and that&#8217;s true of mobile marketing. Smartphone users now spend about <a href=\"http:\/\/trumpia.com\/blog\/mobile-marketing-software\/\" target=\"_blank\" rel=\"noopener\">86 % du temps pass\u00e9 sur l'appareil<\/a> dans les applications mobiles, et la majorit\u00e9 des applications gratuites offrent de nombreuses possibilit\u00e9s aux affili\u00e9s entreprenants de faire de la publicit\u00e9 - ou vous pouvez cr\u00e9er votre propre application qui sert en quelque sorte de centre d'\u00e9change pour les offres d'affiliation.<\/p>\n<p><a href=\"http:\/\/www.ninjalinkbuilding.com\/mobile\/15-amazing-sms-marketing-facts-and-stats\/\" target=\"_blank\" rel=\"noopener\">Vingt pour cent des utilisateurs d'Internet<\/a> in the United States and the United Kingdom are already mobile-only, meaning they only go online through their mobile devices. It&#8217;s a trend that some experts expect to continue, meaning it&#8217;s only a matter of time before mobile-friendly affiliate marketing is not just an asset but a requirement for ongoing success. Act now, or forever give up your piece.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Dont_Forget_Social_Media\"><\/span>Don&#8217;t Forget Social Media<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Les m\u00e9dias sociaux sont le moteur de millions de dollars de ventes d'affili\u00e9s. Mais comment s'approprier une part \u00e9quitable du march\u00e9 sans d\u00e9penser un bras et une jambe en publicit\u00e9 ? Prenez votre page d'atterrissage attrayante et conviviale pour les mobiles de la premi\u00e8re \u00e9tape ci-dessus et <a href=\"http:\/\/www.inboundo.co\/customer-success\/boosted-clients-leads-350\/\" target=\"_blank\" rel=\"noopener\">contacter tous les influenceurs des m\u00e9dias sociaux<\/a> qui aiment partager votre type de service. Si vous le faites correctement, vous verrez vos ventes monter en fl\u00e8che.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Whats_Next\"><\/span>Quelle est la prochaine \u00e9tape ?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>What do you think of what I&#8217;ve covered so far? Will you adopt mobile as your tool for marketing?\u00a0 I would love to read your comments below.<\/p>\n<p><strong>Cet article a \u00e9t\u00e9 r\u00e9dig\u00e9 par l'auteur Sophorn Chhay.<\/strong><br \/>\nSophorn est le responsable marketing de <a href=\"http:\/\/trumpia.com\/\" target=\"_blank\" rel=\"noopener\">Trompette<\/a>Le logiciel SMS le plus complet avec l'envoi de messages de masse, le ciblage intelligent et l'automatisation.<\/p>\n<p>Suivez Sophorn sur <a href=\"http:\/\/www.twitter.com\/trumpia\" target=\"_blank\" rel=\"noopener\">Twitter<\/a>(@Trumpia), <a href=\"https:\/\/www.linkedin.com\/company\/trumpia\" target=\"_blank\" rel=\"noopener\">LinkedIn<\/a>, <a href=\"https:\/\/www.facebook.com\/TrumpiaOfficial\" target=\"_blank\" rel=\"noopener\">Facebook<\/a> et <a href=\"https:\/\/plus.google.com\/+TrumpiaAnaheim\/posts\" target=\"_blank\" rel=\"noopener\">Google+<\/a><\/p>\n<p>\u25cf D\u00e9marrez votre activit\u00e9 en vous procurant votre exemplaire gratuit de son puissant... <a href=\"http:\/\/trumpia.com\/blog\/mobile-marketing-success-kit?utm_source=GuestBlogging&amp;utm_content=GuestPost&amp;utm_campaign=thirstyaffiliates.com\" target=\"_blank\" rel=\"noopener\">Kit de r\u00e9ussite pour le marketing mobile<\/a>.<\/p>\n<p>\u25cf Montre <a href=\"http:\/\/trumpia.com\/5-min-demo.php?utm_source=GuestBlogging&amp;utm_content=GuestPost&amp;utm_campaign=thirstyaffiliates.com\" target=\"_blank\" rel=\"noopener\">Trumpia&#8217;s 5-Minute Demo<\/a> sur la mani\u00e8re de mettre en \u0153uvre une strat\u00e9gie de marketing mobile efficace.<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Certains cr\u00e9ent. D'autres promeuvent. Quelque part au milieu - ou s'agit-il plut\u00f4t d'un diagramme de Venn ? - se trouvent les affili\u00e9s. Le marketing d'affiliation est une sorte de triangle commercial dans lequel les annonceurs, les \u00e9diteurs et les consommateurs jouent tous le m\u00eame r\u00f4le. Il s'agit d'une relation symbiotique, mais \u00e0 un moment ou \u00e0 un autre, il faut savoir que le marketing d'affiliation est un triangle d'affaires.<\/p>\n<p><a class=\"read-more\" href=\"https:\/\/thirstyaffiliates.com\/fr\/blog\/piggyback-paycheck-affiliate-marketing-rise-mobile-empire\">Lire la suite<\/a><\/p>","protected":false},"author":1,"featured_media":3566,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_strive_checklists":"\"\"","_strive_active_checklist":"","_strive_post_notes":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-3563","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-increasing-sales"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/thirstyaffiliates.com\/fr\/wp-json\/wp\/v2\/posts\/3563","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thirstyaffiliates.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thirstyaffiliates.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thirstyaffiliates.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thirstyaffiliates.com\/fr\/wp-json\/wp\/v2\/comments?post=3563"}],"version-history":[{"count":0,"href":"https:\/\/thirstyaffiliates.com\/fr\/wp-json\/wp\/v2\/posts\/3563\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thirstyaffiliates.com\/fr\/wp-json\/wp\/v2\/media\/3566"}],"wp:attachment":[{"href":"https:\/\/thirstyaffiliates.com\/fr\/wp-json\/wp\/v2\/media?parent=3563"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thirstyaffiliates.com\/fr\/wp-json\/wp\/v2\/categories?post=3563"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thirstyaffiliates.com\/fr\/wp-json\/wp\/v2\/tags?post=3563"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}