Affiliate marketing has many benefits: it is an online job, it has flexible hours, you don’t have to manufacture the products, you just have to promote them… the list goes on.
The thing many people don’t realize is that affiliate marketing requires a lot of time and effort (maybe more mental than physical) if it is to become a successful business venture. As such, joining any affiliate program has to be a well-thought-out and researched decision.
You can join affiliate programs that are in-house product programs, or you can join affiliate programs through the affiliate marketplace, such as Amazon Associates and ClickBank. However, before joining any affiliate program, you should be sure of a couple of things.
Things To Know Before Joining Any Affiliate Program
Payouts Are On Schedule
Just because joining an affiliate program is free, doesn’t mean your pay shouldn’t be taken seriously. As stated earlier, promoting products and services takes a lot of time, effort, and resources. Your work should be compensated adequately and promptly.
Payment Methods Are Supported In Your Region
Affiliate marketing is a flexible job, meaning you can work from anywhere, as long as you have a computer and an internet connection. As such, you should check the affiliate program’s payment methods to make sure they are supported wherever you are. For example, affiliate marketers in Nigeria can’t be paid via PayPal, because PayPal isn’t supported in Nigeria.
There are Products You Can Work With
If you’re not passionate about a product or service, you should at least like it. If you don’t, then promoting it would be unwise. You should only select products or services that you like or are passionate about, and if the affiliate program doesn’t have them, you shouldn’t work with that program.
The Program And Its Products Are Reputable
Many, many people have been scammed by affiliate programs. For example, it isn’t uncommon for unsuspecting affiliates to receive products that are vastly different and of lesser quality than what they were sold online.
When joining any affiliate program, make sure it is one with a good reputation and high quality products. You’ll have a tough time selling something you yourself couldn’t or wouldn’t use. We can’t stress it enough: Be sure you join a network through an affiliate marketplace with a great reputation.
The Magical Number
So, once you’ve figured out what affiliate program you want to join, is there a limit to how many affiliate programs you should join?
Some would say that you should join as many affiliate programs as you want. After all, they argue, the more programs the more sales. Others would suggest that you join only one affiliate program to avoid spreading your efforts too thin.
Depending on several factors, we believe should be able to join three affiliate programs without any productivity or time issues. Joining three affiliate programs is manageable and gives you great earning potential. Joining more than three could spell disaster.
Why Joining More Than 3 Affiliate Programs Is A Problem
Doing Too Many Things At Once Diminishes Productivity
As a new affiliate marketer who has recently joined an affiliate program, you can gradually add two more affiliate programs to your resume, and work with all of them at the same time. Just make sure you’ve established a routine that works well for you before you add new programs to your roster.
Once you join more than three affiliate programs, however, your productivity will greatly reduce. With too many products to promote, your time becomes split too many ways. It won’t be long before you notice that you’re not producing good content for your sites, you’re not posting as many links as you should, your ads on social media are nonexistent, and your sales and lead generation have dropped.
It is Time-Consuming
Joining more than three affiliate programs can be very overwhelming, and will take up a lot of your time. How to use your time as an affiliate marketer is already a major concern, and joining more than three affiliate programs will just complicate the situation.
All your time will be spent on research, content curation, creating backlinks, short meals, and even shorter sleep. You’ll end up too tired to do anything else, such as spend time with your family and friends. Remember, a healthy work-life balance is critical to success in business.
Some Affiliate Programs Won’t Allow it
Affiliate programs are also businesses, and all businesses are in competition with one another. Some affiliate programs don’t mind if you join other affiliate programs, while some allow you to join those that have similar or complementary products and services as they do. Other affiliate programs, however, do not allow affiliates to join multiple programs.
As a rule of thumb, let the number of affiliate programs you join not exceed three. Make sure you do some thorough research about the affiliate programs you want to join before taking any further steps. And make sure they’re okay with you joining other programs.
Once you’ve figured out all the important facts, narrow down your list of affiliate programs, select the top three you’d like to join, and stick with them. That way you can continue to support the main goal of any affiliate marketer: to get traffic, make conversions, and earn a profit.